WRITE AND BE PUBLISHED

Getting published in magazines can greatly help build your reputation as an authority.

However, writing compelling and informative articles for potential clients can be challenging – anyone can write, but only a few get published.

Carl Friesen lays the groundwork for effective article writing in the self-published book, Writing Magazine Articles.

 In this book, you will learn:

• what editors dislike most about professional contributors and what you can do about it.
• how to get the editor’s buy-in before you sit down to write the article.
• pain-free ways to write an article – even if you hate writing.
• why each type of article sends a different message about you.
• how an article-writing program can help pull you into more interesting, higher-paying assignments.

Writing Magazine Articles can guide you with crafting articles that really matter in a practical and authoritative way. Thus, you grow and achieve a higher and more respectable profile in your practice.

Carl Friesen has more than 20 years of writing experience for publication. He graduated from Carleton University with a degree in Journalism and holds an MBA from the University of Toronto. In 1998, he established a practice helping professionals successfully build their profiles. The book author is based in Toronto, Canada.

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PUBLISHED BOOK HIGHLIGHTS SUCCESSFUL CAREER MANAGEMENT

 The average worker is estimated to work more than 10 jobs in his/her lifetime.

While changing jobs is not a bad thing, it doesn’t mean you can hop from one job to another either.

A job and a career are entirely two different things, and if you know the difference between the two of them, you will find success in all your endeavors.

The book Career Directioning by Dr. Glenn Druhot is your guide to getting not just a job, but a career that best suits your abilities, personality and values.

This self-published book is a must read for people who:

• are starting their first job search
• are searching for a more satisfying career
• are experiencing a basic conflict of values on the job.
• are retired and seeking a rewarding and enjoyable career.
• are seeking to pursue a dream or fulfill a mission.
• have been fired, laid off or downsized from a job.
• feel like opportunities for growth are limited from where they presently work.

Career Directioning is an enlightening book that empowers you to take full charge of your career and find true direction.

The book author is a professional Career Counselor and Consultant based in the Midwest.

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PUBLISHING EFFECTIVE LEADERSHIP STRATEGIES

They say that the true test of being an effective leader lies in his/her ability to make others follow.

Dr. Larry F. Ross, Sr. believes that the heart of an organization lies is its leadership and employees. Good leadership is critical for an organization to remain competitive and withstand challenges in the workplace.

This led him to publish a book, So You Want to be a Strategic Leader. This self-published book promotes the essential strategic skills and knowledge one needs in order to become a successful leader.

Whether you are an aspiring leader or want to improve your leadership skills, So You Want to be a Strategic Leader helps you what to do and how to be one.

Dr. Larry F. Ross, Sr. served the US Army for 20 years before retiring. The book author served as Child Protection Investigator for six years in Illinois and is currently the Director of Equal Employment Opportunity Services in the US Department of Education.

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WINNING THE RETAIL GAME

When Jerry Magner was still a college student in 1983, he started selling his calendars to gift shops in Southern California. His sales skyrocketed only within months, with highly increasing demand for his product.

Recognizing a gap between production and the usual sales force, Jerry set out to study all aspects of consumer products marketing. With experience and expertise, he decided to publish a book that presents solutions to challenges in the retail business.

His self-published book, The Retail Game, describes point-by-point how to effectively sell a product to the US retail market. Written from a personal perspective, Jerry presents pragmatic examples with tried and tested solutions to succeed. The Retail Game also provides insights into the potential risks and roadblocks that retail marketers might face.

Whether you are introducing a new product or want to maintain product popularity in the US consumer market, The Retail Game is a must-read for you.

Jerry Magner obtained his MBA from the University of Redlands. He has successfully introduced and sold into retail stores a plethora of products, which have been featured in popular television shows, newspapers and magazines throughout the United States.

Recognized as an expert in the retail business, Jerry is a regular contributor to retail magazines and has also been invited to speaking engagements at industry trade shows all over the world.

Become a published author. Publish today and enjoy 50% off on all publishing services this October. Receive your FREE book publishing guide.

THEY MADE YOU BOSS, NOW WHAT?

Every year in corporate America, thousands of employees continue to be promoted into management positions with little preparation for what they will confront.

The assumption remains that if employees are good enough to be promoted they instinctively know what to do in their new role. Instead, the new boss is challenged by situations he is poorly equipped to handle, causing frustration for him and dissatisfaction among the employees.

Peter Woan’s self-published book, They made you boss, Now what?, is written from his first-hand experience and describes different aspects of the boss’s job. Unsure what to do now that you are moved up to a higher position?

They made you boss, Now what? provides practical insights for the new boss, the experienced boss and even the aspiring boss.

Peter Woan was born and educated in England and then moved to the USA after getting a job as department manager in one of the biggest insurance brokers in the world. He was then promoted to branch manager, then national COO of the specialty insurance division. After working for the said company for a long period of time, he then moved to join another insurance firm.

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BRANDING YOUR WAY TO SUCCESS

Conquering the job market today can be overwhelming and even scarier. Competition is getting more cutthroat and expectations are even greater.

Merely looking at yourself as a job applicant is already a thing of the past. To really help you get a leg up on the job market, you need to market yourself with what you are capable of and what you can offer.

Marketing a brand or product, let alone yourself is a tough and constant challenge. This is why the right strategy and execution can mostly enhance your chance for success.

Rick Balsiger’s self-published book, Branding You Marketing You provides realistic approaches on boosting your chance of success in today’s highly competitive job market. Loaded with juicy information written in a concise manner, this book shows you how you can effectively brand, market and sell yourself, so you can pave your way to success.

Rick Balsiger is the President of BALSIGER Partners LLC, a consultancy firm specializing in Executive Search, Brand Integration and Organization Design. The book author has held executive leadership and senior management roles for more than 30 years, with extensive experience in Sales, Marketing and Advertising.

CERTAIN TO WIN

John Boyd’s strategies have not only become influential in the military but also in business as well. You might expect that his theories business and war are very much the same. It isn’t.

Author Chet Richards, a close associate of John Boyd, believes that unlike war, which is all about winning or losing, a business is generally about attracting customers of its products and services, in a way that their choices determine which business wins and loses. Richard’s understanding of business is patterned from John Boyd’s theories which he shares in his self-published book, Certain to Win.

Written in a comprehensive and easy-to-read format, this book gives you a firm grasp of Boyd’s war-centered strategies that can help business players find the right tactic for ensuring that their business wins, whatever conflict may arise.

If you’re looking for something different, yet effective a strategy to implement for your business, Certain to Win is the right book for you.

Chet Richards is a retired colonel in the US Air Force Reserve. He has been a business, marketing and communications consultant since 1999. He also authored several publications all involving application of Boyd’s strategies. A Swift, Elusive Sword is his most recent published work. He lives in Atlanta with his wife, Ginger.

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REMOVING DOUBT IN AN INTERVIEW

Job interviews are everyone’s worst enemy. How you handle a job interview can make or break your chances of landing that dream job.

One of the major roadblocks of successfully going through a job interview is doubt. It is a contagious problem that an interviewee can pass on to the interviewer, which can ultimately change his/her mind about hiring you. Author Eric Hoss hopes to help job applicants banish doubt in interviews in his self-published book, Removing Doubt in an Interview.

In this Xlibris release, Eric Hoss talks about the entire process that takes place during an interview. It provides handy tips, exercises and advice on what to do on when on the ‘hot seat’, thus letting you nail that interview.

Removing Doubt in an Interview is every applicant’s bible to getting the job you want.

Eric Hoss has been studying the employer-applicant interview process and has had  a substantial experience in management, making his text every bit of the law.

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BRIDGING GAPS FOR SUCCESS

Building and nurturing relationships are important in attaining professional success. Authors John Ullmen and Melissa Karz demonstrate this truth in their self-published book Invisible Bridges: Building Professional Relationships for Results.

This book illustrates the challenges and opportunities of building, nurturing and maintaining relationships in professional life. With insights written in simple format, it allows one to foster a solid and trusting network with others and be able to reach out to more people.

Invisible Bridges: Building Professional Relationships for Results is a must-read for those who want to get ahead in their careers and improve their personal and professional life, in general.

John Ullmen, PhD is an executive coach, graduate school professor, consultant and speaker. He as also published the book Don’t Kill the Bosses: Escaping the Hierarchy Trap (Berrett-Koehler Publishers). He obtained his Master of Public Policy from Harvard University and PHD in Organizational Behavior from UCLA.

Melissa Karz is a top executive coach, consultant and trainer. She has consulted with major companies in different industries, including PricewaterhouseCoopers.

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BECOMING A GOOD PUBLIC SPEAKER

Public speaking is a tricky thing. Whatever you say can be used against you in any possible way. The words that come out of your mouth can weigh in heavily on any issue or circumstance you speak on and the more popular you are the greater the weight of your comments.

Speaking one’s mind might not be the best idea when it comes to public speaking, especially if you are a prominent figure.

Author Mark G. Woods encourages the comprehension of the basic principles speech preparation in his self-published book, How to Prepare a Pretty Good Speech. Woods, a speech professor at Baker College of Auburn Hills, shares his expertise in the area of speaking publicly, as he dispels myths – good and bad – about perfect speech. He gives emphasis on proper preparation in his Xlibris release as the key to becoming a better speaker – something you might need more of.

At one point or another, there will come a time when you will get to speak in public. How To Prepare a Pretty Good Speech is a useful resource for anyone – from students to professionals.

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